Uses the existing site header template. Only change: the button reads "Get your report" and jumps to the form instead of "Request demo." The "Learn about Healthcare Systems Solutions" link is an exit link. Best practice on a campaign page is to remove it or at least open it in a new tab, so readers don't leave before requesting. Logo here is cropped from a screenshot; the template's real asset replaces it.

Case study · Health system JV

Is the cardiology JV working? One health system uncovered nearly 5x more leakage once it counted outpatient care.

A Louisiana health system couldn't see the outpatient cardiac activity leaving its network in their state data. Once it could, the picture changed dramatically. Get your own free leakage report on where your patients go. Have a JV? We can break out the cases going to your partner's sites.

Nearly 5x
the cardiac leakage they could see before
389% increase vs. state data alone
4x
more referral relationships identified
312% increase in referral visibility
More than 1 in 4
major cardiac events their old view missed
39% more events found

Layout B puts the form beside the story from the first screen and keeps it pinned while the reader scrolls. The reader never has to hunt for the ask or scroll back to find it. Everything in the left column argues for the form on the right.

At a glance
The question
Was the cardiology JV with a large practice and its ASC still on solid footing?
The gap
State data leaves out outpatient claims, where much of cardiology now happens.
The result
Referral sources named, leakage quantified, JV mix confirmed against hospital volumes.

Executives skim. This strip tells the whole story in three lines for readers who won't scroll the narrative.

The story

A JV question they couldn't answer

The system had a joint venture with a large, influential cardiac practice that runs an ambulatory surgery center. Leadership needed to know three things: how many and what kinds of cases were going to the ASC, whether their provider relationships held up, and whether the JV was still on solid footing.

Their market intelligence came from state data, which leaves out outpatient claims. That's a big blind spot, since cardiology procedures routinely happen in ASCs and outpatient labs instead of a hospital OR. The cases that mattered most to the JV question were the ones the team couldn't see.

+39%

More major cardiac events than state data showed. This wasn't growth. It was care happening outside their line of sight.

4x

The referral relationships. Leadership could see which providers referred cardiac cases and where those patients went.

~5x

The visible leakage. The team could name the specific procedures leaving the system, the providers referring them out, and where those patients got care.

With the more complete baseline, the team could answer the JV question with evidence: was the leakage a threat, or just the ASC doing its job? Now they know which referral ties to protect, and which to focus on first.

Read the full case study (PDF)
What made it possible

Most market data shows part of the picture. A connected view of the entire patient journey reduces risk of the wrong bet.

Outpatient care, finally counted

De-identified claims filled in the ambulatory and outpatient activity that state data leaves out. In cardiology, that's where more and more of the volume is.

Their data and the market's, connected

Wayfinder DataSync joined the system's own operational and billing data with external claims into one analysis-ready foundation right in their existing enterprise environment.

One patient followed across every care setting

Privacy-preserving tokenization and Patient Mastering, built for HIPAA contexts, link each patient's care across providers and sites. That's how a referral out becomes visible.

Answers without a data engineering queue

The strategy team queried referral sources, sites of care, procedures and leakage directly, and kept asking new questions as findings surfaced. Watch the 3-minute demo

Demo opens in an on-page popup (Rob's version), so no one leaves the page. If the popup can't be built, cut the link. Condensed copy from Layout A to fit the narrower column.

Your report

What's in your Referral Leakage Report

One sample report found $2.3B in care delivered outside the network over a 3 year period. Built for your market, on the same patient-level claims foundation behind this case study. Free, and walked through live by an analyst.

  • Leakage by referring physician. Which affiliated physicians send cases to competitors, and how many.
  • Where your patients go. The facilities and systems picking up cases your network starts.
  • Your competitive position over 3 years. Who's gaining share in your market, and where.
  • Concentration by geography. Where leakage clusters, so you know where to act first.
Referral Leakage Report
Sample · Midwest health system · 2022–2025
$2.3Bin services delivered outside the network
Out-of-network referrals~$1.9B
Oncology retention~$390M
Real sample, anonymized
Get your report

Swap the thumbnail for a real screenshot of the sample report. Showing the deliverable right before the steps answers "what do I actually get?"

What happens next
STEP 1

Request your report

We reach out within one business day to book a 30-minute scoping call.

STEP 2

Pick the question

Agree on the service line, the geography and the decision you're weighing.

STEP 3

Walk through the findings

Two weeks later, an analyst walks your team through the report live.

Questions
Is it really free?

Yes. No trial, no contract. The report is yours either way.

What do you need from us?

One 30-minute call to pick the service line and geography. No data sharing, no IT work, no extra forms.

Is the report the same analysis as this case study?

It's built on the same patient-level claims foundation, for your market. The case study also used the system's own internal data. Your report uses external claims only, so there's nothing for you to send.

FAQ collapsed to save space. The third question answers the honest-framing issue head on: same foundation, not the same results.

Find out where your referrals are going. Free, in two weeks.

Get your report →